Training, Coaching and Consultancy for the Music Industry
  • Home
  • About
  • Blog
  • Books
  • Products
  • Training
  • Freebies
  • Contact
  • Terms

Latest Book Extract From Chapter One "Revolutions"

10/17/2011

0 Comments

 
Picture
A quick extract below .... notice any similarities to where we are today?


"There are many of us that do not believe that there can be a beneficial outcome to our adoption of the Internet and its effects on the music business. I agree wholeheartedly that there has been a negative effect on an existing part of the music industry. However, bearing in mind that we can look back through history we can see that the printing press served as a catalyst for the music business of the time. Music publishers as we know started off as sheet music publishers a part of the music industry that was born out of the adoption of the printing press. Before the printing press all music was hand copied which of course was time consuming and very expensive. There were many challenges in using the printing press to duplicate music for example clarity. Printing the alphabet was an easier task by comparison as all characters are independent of each other. Music notation, however, included staff lines with notes printed on top of each other. Many techniques were tried, tested and abandoned during a hundred year period, from woodcuts where music notation was treated as freeform illustration and block printed onto the page to engravings. In both the cases of woodcuts and engravings within the new printing press technology, the composers suffered setbacks. In the case of woodcuts it was impossible to be accurate and the woodcuts were frail leading to further inaccuracies. Engravings didn’t meet the demands of composers at the time who worked with chords for keyboard music, multiple voices and musical ornamentation. The solution was the “rolling press” which was designed for the purpose of printing from engraved copper plates. As this was economically feasible the method spread across Europe. What is interesting about this period of history is the parallels we can draw with our present. In this incredible active time of innovation there were many start ups in the music publishing sector, all of which tried to solve problems. What was needed was one person to refine and mature the process and show others how it could be used profitably. In the case of music publishing it was Pierre Attaignant. Pierre Attaignant was a Frenchman whose music printing method comprised of a single “press” or impression of the music notation. His results were a little messy as the staff lines did not always match up. However, his method was the most economical and remained for the best part of two hundred years.

What came about as a result of the mass adoption of the printing press to the music industry? The late 19th Century saw a massive explosion in “parlour music.” It became fashionable to have a piano in every middle class home. The middle class had more disposable income to spend on musical instruments and education and more leisure time to give to recreational music making. This meant a rise in the number amateur pianists and singers and more and more songs were written specifically for the parlour music trend. In the 19th Century the music industry was dominated by music publishers and music publishers fought a constant battle with sheet music pirates. It should be duly noted that the very sector of the music industry that pays us today injured the live music industry of the 19th Century. After all why would anyone go to see a live performance when they could just play the music in their homes themselves."


Add Comment
 

Finishing The Final Chapter Of The First Draft

03/31/2011

0 Comments

 
Picture
I am just finishing the final chapter of the first draft of my first book. This chapter may in fact in the first chapter of the book... who knows! It is a chapter that I am finding quite fascinating to write. The working title for the chapter is "Revolutions" and it revolves around the invention of technology and it's affect on the music business.

This is what Mark Twain has to say about the Gutenberg Printing Press many many years later after it's invention circa 1450:-

"What the world is today, good and bad, it owes to Gutenberg. Everything can be traced to this source, but we are bound to bring him homage, ... for the bad that his colossal invention has brought about is overshadowed a thousand times by the good with which mankind has been favored." American writer Mark Twain (1835−1910)

The most fascinating aspect for me so far is the Gutenberg Printing Press, movable type and it's parallels with the internet.

More later!



Add Comment
 

    The Positively Music Blog


    Your Music
    Your Money

    Picture
    buy
    SocialTwist Tell-a-Friend

    Archives

    May 2013
    April 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    October 2011
    August 2011
    July 2011
    June 2011
    May 2011
    March 2011
    February 2011
    January 2011
    December 2010
    November 2010
    October 2010
    September 2010
    August 2010
    July 2010
    June 2010

    Categories

    All
    2010
    2011
    360 Deal
    Artist
    #artistadvice
    Artist Advice
    Basement Jaxx
    Book
    Branding
    Brands
    Business Cards
    Careers
    Carl Cox
    Chester
    Chris Brown
    Christmas
    Copyright
    Credit Crunch
    Croydon Guardian
    Digital Marketing And Pr
    Digital Music
    Digital Music Business
    Digital Music Marketing
    Digital Pr
    Eating Out
    Email
    Entrepreneurship
    Evening Standard
    Event Business
    Events Business
    Events Management
    Events Management. Touring And Venues
    Facebook
    Facebook Marketing
    Fan
    Fan Experience
    Fan Experience. Music Marketing. Music Business
    Fan Loyalty
    Fan Page
    Fan Retention
    Fan Service
    Finance
    Friend
    Goal Setting
    Gordon Ramsay
    Gutenberg Printing Press
    Happy New Year
    Infographics
    Internet
    Interview
    Jamie Oliver
    Kpi
    Leisure
    Like
    Logo
    Making Money
    Marketing
    Marketing And Pr
    Metro
    Mike Harris
    Money
    Movable Type
    Music
    #musicbusiness
    Music Business
    Music Business Advice
    Music Business Builder
    #Musicbusinessquote
    Music Equipment
    Music Industry
    Music Industry History
    Music Law
    #musicmarketing
    Music Marketing
    Music Pr
    My Book
    Networking
    Never Forget
    New Music Business
    News
    New Year
    Nightmares On Wax
    Online Piracy
    Online Pr
    Online Trading Regulations
    Peoplesound
    Perfect Pitch
    Pink
    Piracy
    P!NK
    Popstar
    Positively Music
    Pr
    Printing Press
    Publishing
    Rant
    Record Label
    Relight My Fire
    Royksopp
    Sales
    Sampler
    Science Museum
    Seminar
    Shakira
    Shared Music
    Sharing Music
    Sheet Music
    Shopping
    Showreel
    Social Media
    Sony
    Suede
    Swot
    Take That
    Tedx
    The Book Midwife
    The Fan Experience
    Turin Brakes
    Twitteer
    Twitter
    University Of East London
    Website
    Word Cloud

    RSS Feed



Training, Coaching and Consultancy for the Music Industry
© Copyright DivTag Weebly Template. All Rights Reserved.
© 2011 Positively Music. All Rights Reserved.
Follow Us